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Communications Committee

Communications Committee Chair

John Pascarella
University of Southern California 

Send the chair an email message with your questions.

Members

  • Alan Jones, CCTE Executive Secretary
  • Karen Escalante, CSU San Bernardino
  • Michele McConnell, Fresno State University
  • Betina Hsieh, University of Washington
  • Nirmla Flores, Cal Poly Pomona
  • Virginia Kennedy, CSU Northridge
  • Lyn Scott, CSU East Bay
  • Marni Fisher, Saddleback College
  • Maria Lemus, Fresno Pacific University
  • Cynthia Geary, Cal Poly Pomona

Purpose

To strengthen our communication strategy and better align with the Council’s broader aims of expanding membership and public visibility, the communications committee will:

  1. Generate a coherent committee purpose in alignment with the association’s aims;
  2. Establish short- and long-term goals with concrete deliverables/outcomes;
  3. Ensure our communication is tailored to our key audiences: members, policy makers, prospective members, and outsiders; and
  4. Increase public awareness of CCTE’s aims, opportunities to get involved, and impact.

By grounding our purpose, setting measurable goals, and investing in inclusive, member-driven storytelling, we expect the communications committee to become a powerful engine for expanding engagement, growing membership, and amplifying CCTE’s reach and influence.

Updates & Plans

  • Audience segmentation & list clean-up: Differentiate communications for institutional
    delegates, student-teachers, individual members, and prospective members. Ensure
    email lists are updated, and segment audiences by role and engagement level.
  • Monthly content calendar: Develop a 3–6 month rolling calendar for LinkedIn and email
    that includes themed posts (e.g., member spotlights, upcoming opportunities, policy
    updates, or research highlights).
  • Conference communications kit: Create shareable graphics, hashtags, and email
    templates to promote conference participation, encourage live engagement, and
    highlight ways to join/renew membership.

Forms and Links

Member Spotlight Submission: If you are a CCTE member and would like to be featured in our Member Spotlight page and social media posts, please complete this form!

LinkedIn: Please follow us on LinkedIn!

YouTube: Please add our channel to your YouTube profile!